Download The Ebook

By submitting this form, you agree to have your information stored, and for Zmags to use this information to communicate with you about this inquiry and occasionally about industry news, product information or resources you may find relevant to your business.  Zmags respects your privacy. If at any time you would like to unsubscribe we promise to make that easy for you. Simply hit the unsubscribe button on the bottom of every communication, or visit here for additional options.

Empower Your Marketing Campaigns

Marketers are constantly trying new campaigns and ideas, but to confidently know how these strategies performed, they need to know and understand the data. Without proper analytics, there is no way to truly know which campaigns are a success to be repeated, or a misstep to be avoided. 

Analytics allow marketers to make informed decisions, ultimately leading to more revenue. But 80% of retailers are reportedly using Google Analytics incorrectly.

In this ebook, we'll discuss: 

  • The top four metrics that every marketer must know and analyze
  • How website traffic is sourced, and what it means
  • Key strategies to improve metrics across the board